April 19, 2012 - What’s Your Market Share and Pricing Strategy?
Your pricing strategy may be forcing the business to work harder rather than smarter and mistakes in pricing strategy can cost your business.
Pop Quiz
How or what could you think of that would make customers pay double what they usually pay for a product?
Maybe raising prices isn’t as relevant here...read
April 11, 2012 - Three Calculations for Press Release Publicity Value
Publicity and public relations are key to growing a business. For business marketing in Florida especially, publicity is often the best return-on-investment.
Did You Know?
Research has shown a media savvy press release can bring in more business than an advertisement.
Public relations boasts a value 20 times more...read